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WEAR404 — when anxiety meets aesthetics

Wear the glitch Enter the loop

Loop Graphic

Welcome to the loop

WEAR404 is not a style. It's a symptom.

WEAR404 isn’t just a brand. It’s what happens when overthinking, loneliness, and irony find something to wear.

We don’t scream for attention. We whisper to those still listening.

A safe zone for the strangers, overthinkers, the ones searching.

If you're glitching — welcome home.

Read full philosophy

Wear the glitch

Glitchwear for those who stopped pretending.

Order now

Feeling the same?

Glitch thinker

We’re building a loop for people like us — overthinkers, creators, and seekers.

What would you write on your shirt?

Share your idea with us at press@404weare.com.
The most striking ones may turn into a limited release — and you’ll be the first to know.


About Us

WEAR404 is an independent apparel brand built on capsules — GL!TCH, REBOOT, and GRIMM — each exploring a different side of modern life: irony, reflection, and the myths we keep repeating.

We’re a small team of real people who design, test, and wear everything we make. No stockpiles, no mass production — every piece is printed on demand for you.

Our business is officially registered as WEAR404 LLC, based in Wyoming, USA.
All products are produced and shipped through our trusted fulfillment partner Printful, with facilities in the United States and Europe.

We handle all customer service, returns, and support directly through our team — you can always reach us at support@404weare.com.

You can explore our collections and philosophy here:
shop.404weare.com
Made to order · Fulfilled by Printful (US/EU)


We build things that mean something — even if it’s just a T-shirt.